In India, until recently, customers anticipated online shopping deliveries within 2-3 days. But with improvements in logistics and shipping technologies, their expectations have changed. Now, consumers expect deliveries on the day they place their orders. Same-day delivery solutions are a way for D2C brands to improve the consumer experience.

WHY SHOULD YOU CONSIDER SAME-DAY DELIVERY?

With same-day delivery, you’ll beat the consumers’ expectations. It is an outstanding format for D2C brands to establish brand loyalty and increase their market share.. You can show your consumers that you value their satisfaction by putting effort into delivering their orders quickly. Consumers who require quick deliveries and receive guaranteed service are unlikely to switch to a competitor. Moreover, when consumers experience a superior delivery service, they are hesitant to return to a lower level of service.

You will also reduce your return rates and improve margins. There is a direct correlation between the speed of delivery and return rates. With same-day delivery, the consumer receives the order when the purchasing journey is fresh. The improvement in delivery rates will directly impact your margins.

INITIATING: HOW TO PREPARE YOUR D2C BRAND FOR SAME-DAY DELIVERY?

There are a few criteria you can use while preparing your D2C brand for same-day delivery:

  • Assess demand for your different products: Anticipating consumer demand is always key. Make sure you forecast for the upcoming months. It will help you align the demand with your manufacturing cycle as well. The better you understand the market and consumer demand, the easier it will be to ship products faster.
  • Make the right products available at warehouses: All same-day delivery products must be available in the in-city warehouse. Try to have the right product mix at the warehouse closer to where customers are requesting more products. Same-day delivery works best when both the order volume and predictability are high.

An inventory management solution or AI/ML tool can help plan your product placement strategy.

  • Keep your products organized: Nothing slows down same-day delivery as manually run warehouses. Use warehouse management systems and best practices, such as slotting, first-in/first-out (FIFO), and barcoding/labelling to improve your inventory accuracy and handling.

Choose a reliable logistics partner: Picking a trustworthy logistics partner is crucial when you pledge to deliver within hours to your customers. Your logistics partner needs a stable technology layer to integrate into your systems. Additionally, they need streamlined operations – timely pickups from the warehouse and planned routes for the field team to deliver the shipment in a few hours.

HOW CAN DEXTERS HELP YOUR D2C BUSINESS?

There are many benefits to partnering with a third-party logistics (3PL) provider, including saving time and money. 3PL providers have an extensive network of infrastructure, technology, and resources that are flexible to accommodate your changing needs – both during active and slow-moving phases.

At Dexters, we offer a guaranteed same-day delivery service.

Contact us today to learn more about how we can help your D2C business succeed.